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As Storyteller Stitchery continues to grow, I want to share a few changes coming this year. My goal is always to balance creativity, quality, and sustainability—both for the business and for my own capacity as a maker—so that I can keep bringing you story-inspired yarns, fibers, and needlepoint designs for years to come.
Below is an overview of what’s changing, what’s staying the same, and what it means for you.
This year, I’m changing how yarn is offered in the shop to better reflect the realities of running a small, growing business.
Up until now, most colorways have been available to order on nearly every yarn and fiber base at any time. While this offers flexibility, maintaining inventory for every colorway across all yarn, fiber, and silk bases is a significant challenge for a small studio—especially as the product line has expanded.
To keep those options open, much of the yarn is custom dyed as orders come in. This can stretch shipping timelines to three weeks or longer and makes it difficult to plan dye schedules, manage inventory accurately, and introduce new collections throughout the year.
Moving to shop updates and limited-time preorders allows me to:
The goal isn’t to make shopping more difficult (I know it can be frustrating not to order a specific color at any time) but to create a system that’s sustainable and allows Storyteller Stitchery to grow thoughtfully while continuing to offer high-quality, carefully hand-dyed yarns.
Preorders
Shop Updates
The goal is not to make shopping harder—I know it can be frustrating to miss a color you love—but this change allows for:
Here’s what you can expect to see moving forward:
If you’ve had your eye on a specific base or colorway, now is the time to get it.
I know changes like this can feel unwelcome. I didn’t make these decisions lightly, and they come from a place of wanting to grow Storyteller Stitchery in a way that’s sustainable, creative, and joyful—for all of us.
Thank you for supporting this small business, for trusting my work, and for being part of this story. I’m excited for what’s ahead and for all the new collections still to come.
💛
Melissa
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